What to expect from Adidas’ biggest store in PH

MANILA – Adidas is set to open its largest store in the Philippines this weekend.

Called Adidas Brand Center, the new store is located at Glorietta 3 Mall in Makati and will open to the public on Friday, October 22.

It promises to house the largest collection of Adidas merchandise in the country, including exclusive amenities such as golf, trail running and the outdoors.

Customers will benefit from personalized service with dedicated in-store specialists, as well as a digital guide accessible via QR codes.

The Adidas Brand Center also offers 12 “moments zones” or spaces that combine sport and culture, as well as works by native weavers and local artists like Kris Abrigo.

Another highlight is the Philippines’ first Maker Lab, which allows consumers to personalize their Adidas products.

“We envision the Brand Center as a space where everyone is open to explore how far their creativity and individuality can take them,” said John David Cortez, director of sports marketing and brand communications for Adidas Philippines.

“With the store’s extensive clothing collection and through our collaborations with local artists and indigenous communities, we hope to inspire everyone to bring about positive change in their fields – but most importantly, in themselves,” he said. -he adds.

Tours to the Adidas Brand Center are available in 30-minute increments per person to ensure the health and safety of staff and customers amid the pandemic.

Customers can schedule their visit to the Adidas Brand Center website.


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