The WSS shoe store in Victorville walks down the street in the old John’s Incredible Pizza building

The vacant building formerly occupied by John’s Incredible Pizza Co. in Victorville will soon be home to athletic footwear and apparel retailer WSS.

Large banners stating “COMING SOON! Were recently placed on the building between the Mobile gas station and Dutch Bros. Coffee on Bear Valley Road, near Mariposa Road and Interstate 15.

All WSS operations from the store near the Home Depot on Bear Valley Road will move to the new location in November or December, store supervisor Carmen Diaz told The Daily Press on Tuesday.

Formerly known as the Warehouse Shoe Sale, WSS is a Southern California-based company that sells brands like Nike, Adidas, and Vans, among others.

Last October, CPI Capital Properties President John Connolly told the Daily Press that “John’s is closed for good” after the COVID-19 pandemic forced the restaurant that occupied the 15,439-foot building to close. squares for almost 23 years.

Prior to John’s Incredible Pizza, the building housed the Bushel Basket Specialty Market, opened in 1977 by the late Eugene Calvano.

The current WSS store is located inside a 7,488 square foot building located approximately half a mile east of the future site.

In 2017, the Kursch Group announced that WSS had renewed its lease for the Victorville store, which opened in 2012 after taking over the building from Hollywood Video.

Developing area

This year the area near the Bear Valley and Mariposa roads has seen a lot of development, including the addition of Chick-fil-A on Mariposa Road.

Nearby, a new retail center recently opened and includes Dutch Bros. and a Jersey Mike’s sandwich shop. The Buffalo Spot restaurant and a Cricket Wireless store are also slated to open in the center.

A Crews recently demolished a former Del Taco location adjacent to the center to make way for a Quick N Clean car wash, which will include a 150-foot-long wash tunnel, 35 vacuum stations and a 5,400-square-foot building. for an office and storage.


Operations of the WSS store near Home Depot on Bear Valley Road in Victorville will soon be moved to a nearby building once used by John's Incredible Pizza Co.

President Rick Mina told Footwear News in 2019 that more than 80% of WSS customers are Latin Americans, adding that the company is adapting to “America’s fast growing culture.”

In September, Foot Locker completed its acquisition of WSS for an estimated $ 750 million, according to Retail Insight Network.

As a result of the deal, WSS operated as a new brand while retaining its name. Foot Locker chief executive officer Richard Johnson said WSS is a very complementary addition to the company’s portfolio.

“WSS brings a broad and differentiated customer base rooted in the rapidly growing Hispanic community, diversifies and enhances our product line, and strengthens our footprint with a fleet of 100% non-mall stores located in key markets,” said Johnson in a press release.

Daily Press reporter Rene Ray De La Cruz can be reached at 760-951-6227 or [email protected] Follow him on Twitter @DP_ReneDeLaCruz.

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