Monthly Archives

September 2021

Giordano opens store in Ghana

Hong Kong-based clothing brand Giordano has opened its first store in Ghana, adding to its African footprint, which already includes Kenya, Mauritius, South Africa and Zambia. Partnering with local retail chain Melcom Plus, Giordano plans…

how fashion is digitized

I'm subconsciously scrolling through Instagram when an image pops up out of the blur of “shoefies” (shoe selfies), inspirational quotes and sponsored posts. It's a photo of a mermaid on a beach, perched on the sand against a backdrop of…